Vicksburg, Mississippi to offer ecotourism

USA Today reports on Vicksburg, Mississippi's tourism diversity campaign including ecotourism offerings.

The town, mostly known for its Civil War battlefields, has suffered a decline in tourists in recent years. Tourism employs 16 percent of the town and county's workforce but brings in a significant portion of the area's income. Last year brought in $209 million.

New museums, the 150th anniversary of the Civil War and Mississippi river adventures are new offerings the Vicksburg Convention and Visitors Bureau (VCVB) hope will draw tourists back.

"The Mississippi River is a huge draw, and we need to tap into that more," said Bill Seratt, VCVB executive director. "As you travel between Memphis and Vicksburg, you really don't have the opportunity to get up close and personal with the Mississippi River. Here, you really get to understand what a power body of water it is."

Eco-tourism is one of just a few niche travel markets the VCVB is trying to tap into to diversify Vicksburg's image. A "soft adventure" tour guide focusing on camping, canoeing, hiking, biking and birding and is being developed. Another guide highlighting the artistry of the sculptures and monuments in the VNMP is also in the works.

Read the full story: Beyond battlefields

Photo by Chad Purser 2006